About Us

Pretty, Practical, Polished...our purpose is to make you look and feel good!

How To Reach Us
You can email us at support@thepurplelily.com

Or join our VIP Group to shop directly with us and receive discounts, see videos of our items, get codes, pre-sales, sneak peeks and more!

For contests, the latest additions to our site and more, like our Facebook page (and choose "see first" in the follow menu)

Follow us on IG

Why We're Here

We are a family owned and operated business based in Clayton, North Carolina. In March of 2016 we saw a need and an opportunity to reach women wanting to look good at an affordable price.  With 18 years of marketing/sales and office administration and a healthy love of shopping, we decided to put our time and knowledge into others. The response has been fast growth, with amazing friendships formed and a solid returning customer base. We are truly blessed!

Providing women with clothing that that they love to wear and feel good in was our first focus.  We seek out the latest fashion trends, and hand pick quality items and offer them to you at customer friendly prices. Our goal is to give you the same feel and service of shopping in a small, trendy boutique clothing store and we do this with free local shopping, or free personal shopping via our FB Group. We receive new merchandise WEEKLY, so make sure to check back often.  Items go quickly and our following is growing daily, so if you want it, GET IT before it's gone!

We carry your favorites boutique brands in sizes S-XL (0-16/18). Brands like Umgee, First Look, She & Sky, PS Kate, Entro, Bellamie, Hem & Thread, Easel, Jodifl, Mon Ami, and hundreds more!

Local Shoppers (Raleigh, Garner, Cary, Clayton, Smithfield) can visit our FB group or sign up for newsletters to find out about our FREE local shop days. We also ship daily across the US.

Who We Are

As a mom of three (littles to adults), grandmother of three, wife, and business owner I know how much the right outfit can give you the pick me up that you need. I also know how it feels to be in a rut both mentally and physically, be a single mom, have a tight (or overtight) budget, yet still want and need to take care of yourself.  We do our best to stock clothing that is not only affordable, fun and fashionable, but comfortable and functional as well.  We are not priced like your local department or discount store, but our goal is to keep your wallet happy while keeping you fashionable.

For us, this is a family affair. Our beautiful model and Shipping/Inventory manager is our daughter. If it comes or goes, she has handled it, all while showing her awesome personality on and off camera.

We handle every aspect of what you see from personal shopping, online presence, social media, advertising and website to shipping and customer service...all family.  All in North Carolina. What you see is the item you will get, no overseas surprises.